Communication with the press (Football Manager 2015)

Hello everyone, at first I played for Spartak, I didn’t communicate with the press in principle, it was not interesting, then I moved to Manchester United, the management demanded that this indicator be changed. Now every time I began to communicate with the press, after which the slider crawled up, but I was constantly criticized that they say it was not enough, although I never missed it and answered well. As a result, I was fired, which was very disappointing, because. built an excellent team, I didn’t want to switch to another and start again or not, I don’t know, I’m afraid of the same problems, what would you say is this a bug or did I do something wrong?